Worldwide impact

The quality and originality of our research means that it creates a reaction right across the world:   

• ‘COPD Uncovered' campaign: picked up by more than 200 online outlets and appeared in at least 16 countries across 5 continents. This resulted in more than 100 million media impressions. Online coverage included Reuters, CNBC, AOL Money & Finance, FOX News, ABC News, NBC News, Forbes, Hoover's, Market Watch, International Employment Today, various news channels and business journals. There have been thousands of downloads of the article from 24 different countries.

• ‘Unblock your Potential' campaign: The purpose was to raise the awareness of hay fever, using our research which showed that students with hay fever symptoms on the day of an exam were 70% more likely to drop a grade. The campaign achieved 12 pieces of coverage, 9 of which were relevant to health professionals.